Tag: marketing

Meet Zmatic at Affiliate World Europe

Posted on by Elena Dikushina

There’s a great chance to meet our team in Budapest. Zmatic is going to Affiliate World Budapest on September 5-6. Here’s who will be there from Zmatic to answer your questions on agency accounts and more.

Blagoy Nikushev, Chief Executive Officer

Blagoy is the founder of Zmatic. He turned his successful marketing agency into the largest provider of agency accounts and infrastructure for affiliates. Discuss the power of agency ad accounts and their potential for your business!

Telegram: @zebrabg

Vanina Davcheva, Chief Marketing Officer

Vanina is a driving force through her expertise in marketing and brand management. She can organize your promotional collaboration with Zmatic. Brainstorm potential opportunities with Vanina!

Telegram: @VaninaDavcheva

Slavi Kukov, Supply Team Lead

Slavi expands the DSP and SSP partnerships of Zmatic. He is responsible for developing and maintaining our network of digital agencies. If you think of becoming a part of the Zmatic network, discuss it with Slavi.

Telegram: @ZmaticTeam173

Mihael Hristov, Account Manager

Mihael is awesome at keeping our customers happy. He has an in-depth knowledge of the set-up processes for all 140+ accounts Zmatic offers. Find the best-matching account for your campaign with Mihael!

Telegram: @mihaelhristov

Don’t miss out on this great event for business insights and networking for affiliate marketers. Meet Zmatic at booth C39.

Additionally, be sure to check out our previous publication on why attending affiliate marketing conferences can be beneficial for your business growth and networking opportunities. We can’t wait to see you in Budapest at the Affiliate World Conference!

Mostly Asian Platform for a US Campaign? Bigo Ads Case

Posted on by Elena Dikushina

There’s an interesting case when Bigo Ads was used to get a lot of new US customers. We think it’s worth your attention. 

There’s a successful campaign on Bigo Ads to gain a US audience. What’s so special about it? The main geographies of Bigo Ads are in Asia, the Middle East and Russia. However, Bigo Ads were used to increase a US audience and it turned out to be very effective. What also makes this case interesting is how effective sweepstakes were for getting new leads. Here we’ll tell the main details.

The task was to promote a pre-landing page through graphic banners and videos and increase the number of registrations. The target audience was people from the USA aged 25 to 55 years. And the solution was to offer a lottery with a 1000-dollar cash coupon for registration!

It might be surprising, but sweepstakes are still popular in advertising. These are various lotteries where users can win a prize. In the meantime, organizers get a lot of potential customers or their data that can be used in the future to develop marketing strategies. 

For this lottery, Bigo Ads was chosen as an advertising platform. It’s an advertising platform for reaching users of Likee and Imo. Imo is an instant messaging application. It claims to have over 200 million users and over 50 million messages sent per day. Likee is a short video app where users can create and share short videos with special effects. It is similar to TikTok and has over 150 million monthly active users per month.

Creatives and numbers for the Bigo case

The creatives for this campaign were super simple, but they proved to be effective.

What has come out of it?

The campaign results are as follows:

CPA – 2.8 USD per lead

CPC – 0.05 USD per click

Check out the screenshot above for more numbers. Anyway, these results look impressive.

This case shows that with Bigo Ads, one can reach great results without much effort. Even if you think of launching a campaign in a non-typical geo. Feel free to experiment with video ads on Likee or banners on Imo.

Don’t forget that until July 26 we can refund your set-up fee for Bigo accounts if you aren’t happy with your results. Can you think of a better moment for experiments? Contact us to get a Bigo account.

Join our Telegram channel to get timely updates on our promos.

More Than a Supplier of Agency Ad Accounts

Posted on by Elena Dikushina

Welcome to our blog! As a go-to agency for providing top-tier agency ad accounts to affiliate media buyers, we are thrilled to start this journey with you. In our first post, we want to give you the main idea of who we are and what we do.

Who we are

Zmatic is one of the biggest providers of agency ad accounts for affiliates and media buying teams. We provide even more than just advertising accounts — we supply the infrastructure and know-how that will help you run your ad campaign stress-free. We are proud to say that we are an all-in-one solution for affiliate media buyers. What exactly does it mean? 

First of all, our network comprises 500+ marketing agencies worldwide that open agency advertising accounts. Such accounts are more reliable than personal accounts. 

Secondly, we provide agency accounts in Google, Facebook, TikTok, Bing, Taboola, Outbrain, DV360, Verizon, Unity, IronSource and other platforms. You can choose from 140+ accounts — it’s almost any account you can think of.

What we do

“Providing ad accounts” doesn’t give a precise description of what we do. So here we explain it in a few bullet points:

  • We provide accounts for Black Hat and White Hat campaigns. We know the nuances of both these options and help our customers find the best-matching platform.
  • All of the accounts we provide come with a local proxy, an anti-detect browser and all necessary additional infrastructure. These measures are important to avoid ad accounts being banned. 
  • Moreover, we provide live support and instant response during working hours. This way you can always get all the guidance you need regarding account set-up and infrastructure.
  • Another advantage when working with us is that you have a dashboard. Such a dashboard gives a comprehensive overview of all your accounts. You can see available budget in all of your accounts, daily spending with automatic daily updates, transactions, statuses, etc. 

If you are looking to scale your business seamlessly, feel free to contact our team to explore account options tailored to your future campaigns.