Petal Ads is Huawei’s self-serve mobile advertising platform targeting Huawei/Honor device users—a global user base of ~730 million monthly active devices, reaching across AppGallery, Petal Search, Browser, Maps, Music, Video, Assistant, and third-party apps via SDK integration. The platform offers full range of ad formats: banners, native ads, interstitials, splash screens, video (including rewarded), and search/app-store placements (AppGallery & Petal Search). It has traffic in 170+ countries across EMEA, APAC (especially China), Latin America, and Russia. Petal Ads is a strong choice for mobile-first advertisers aiming to leverage Huawei’s ecosystem—especially for app installs, brand campaigns, and performance funnels. It’s particularly useful in Huawei-heavy regions.